BTL Group, UAB — Company Profile

Note: This profile compiles publicly observable information and authoritative registry sources. Several specific legal and contact details for BTL Group, UAB were not available in the open sources consulted at the time of preparation. Where data could not be verified, this is clearly indicated and guidance is provided on where to confirm the information (Registrų centras / Rekvizitai.lt).

1. Company Overview

Legal name: BTL Group, UAB (Uždaroji akcinė bendrovė)
Country: Lithuania
Headquarters (registered office): Not confirmed in open sources (see Legal Information and Office Locations for verification guidance)
Industry sector: Marketing and advertising services (commonly associated with below-the-line (BTL) marketing, field marketing, and promotional services). Because “BTL” is widely used in Lithuania to denote below-the-line marketing, the company’s name suggests activities in this sector; however, verify the exact service scope with the company or registry filings.
Founding date: Not publicly available in the open sources consulted

2. Legal Information

Įmonės kodas (Company Code): Not publicly available in the open sources consulted. Obtain directly from Juridinių asmenų registras (Registrų centras) or Rekvizitai.lt.
PVM mokėtojo kodas (VAT code): Not publicly available in the open sources consulted. Verify via VMI VAT register or Rekvizitai.lt.
Official website: Not confirmed in the open sources consulted
Official email address: Not publicly available in the open sources consulted
Registered office address: Not publicly available in the open sources consulted
Main telephone number: Not publicly available in the open sources consulted

Authoritative places to verify legal and contact details:
- Registrų centras (Juridinių asmenų registras): registrucentras.lt/jar/
- Rekvizitai.lt (company directory): rekvizitai.lt / rekvizitai.vz.lt
- State Tax Inspectorate VAT search (VMI): vmi.lt

3. Business Operations

Main products/services: Based on the naming convention and typical usage of “BTL” in the Lithuanian market, the company is likely focused on below-the-line marketing services such as in-store promotions, merchandising, field marketing, sampling, event marketing, and trade marketing support. Exact service lines should be confirmed with the company’s official materials or registry filings.
Business model: Business-to-business (B2B) service provider; revenues typically generated from project-based fees, retainers, or time-and-materials for campaign execution and in-store services.
Clients: Commonly FMCG brands, retail chains, and consumer services companies that require in-store presence, activations, and trade marketing. Specific client names were not publicly listed in the sources consulted.
Geographic focus: Lithuania; potential Baltic coverage typical for BTL/field marketing firms, but this was not verifiable in open sources.

4. History

Founding story and milestones: Not publicly disclosed in the open sources consulted. No verifiable milestones (such as rebranding, mergers, cross-border expansions, or awards) were identified in major Lithuanian business press or public databases accessed for this profile.

5. Financial Information

Revenue: Not publicly available in the open sources consulted (private company reporting). If filed, financial statements can be obtained from Registrų centras for a fee or through licensed data providers.
Funding rounds: No public records of venture funding or capital raises identified.
Ownership structure: Not publicly disclosed in the open sources consulted. Shareholder information can be requested from Registrų centras.

6. Leadership and Management

Key executives (Vadovai): Not publicly available in the open sources consulted. Executive and director information is usually available from Registrų centras (company extract) and Rekvizitai.lt.
Board members: Not publicly available in the open sources consulted

7. Office Locations

Registered office (Buveinė): Not publicly available in the open sources consulted
Additional offices: No additional office addresses identified in the open sources consulted
Telephone numbers per office: Not publicly available in the open sources consulted

8. Market Position

Competitors: In Lithuania, typical competitors for a BTL/field marketing agency include local and regional BTL agencies offering merchandising, in-store promotion, and activation services; integrated marketing agencies with BTL divisions; and staffing/merchandising outsourcing providers. Specific competitor names are not listed here due to lack of verified direct references.
Market share: Not publicly disclosed; the Lithuanian BTL/field marketing market is fragmented with numerous small and mid-sized providers.
Competitive advantages (indicative for the sector): Nationwide promoter networks, retailer relationships, rapid activation logistics, data-driven field reporting, and category expertise in FMCG and retail. Confirm which of these apply to BTL Group, UAB with official materials.

9. Recent Developments

No confirmed public announcements, expansions, or partnerships specific to BTL Group, UAB were identified in major Lithuanian business media or open databases consulted for this profile. For the latest updates, check the company’s official website (if available) and Lithuanian business news outlets.

10. Contact Information

Company name: BTL Group, UAB
Įmonės kodas: Not publicly available in the open sources consulted
PVM kodas: Not publicly available in the open sources consulted
Registered address: Not publicly available in the open sources consulted
Phone: Not publicly available in the open sources consulted
Email: Not publicly available in the open sources consulted
Website: Not confirmed in the open sources consulted

11. Sources and References

Primary registries and directories:
- Registrų centras (Juridinių asmenų registras): registrucentras.lt/jar/ (official corporate registry data and extracts)
- Rekvizitai.lt / Rekvizitai.vz.lt: rekvizitai.lt and rekvizitai.vz.lt (aggregated Lithuanian company data)
- VMI (Valstybinė mokesčių inspekcija) VAT payer search: vmi.lt (for PVM status and code verification)

Business media and supporting sources (for developments):
- Verslo žinios: vz.lt
- Delfi Verslas: delfi.lt/verslas
- 15min Verslas: 15min.lt/verslas
- Public procurement database (if the company bids for services): cvpp.eviesiejipirkimai.lt

Research status note: This profile reflects information available in open, non-paywalled sources at the time of preparation. For authoritative, up-to-date legal and financial details (įmonės kodas, PVM kodas, buveinė, vadovai), obtain the official extract from Registrų centras or consult Rekvizitai.lt.