UAB Viada LT — Company Profile

Note: This profile compiles publicly known context about UAB Viada LT from Lithuanian business directories and media. Certain precise legal and contact details (e.g., įmonės kodas, PVM kodas, named executives, full office addresses and phone numbers) could not be reliably verified within this environment and are therefore clearly marked as not available. For definitive information, please consult the State Enterprise Centre of Registers (Registrų centras) and the company’s official channels.

Company Overview

Legal name: UAB Viada LT
Country: Lithuania
Headquarters city: Vilnius (commonly reported; exact address provided under Legal Information if available)
Industry sector: Retail fuel (oil and gas downstream), convenience retail, associated automotive services
Founding date: 2016–2017 period (commonly linked to the takeover/rebranding of LUKOIL Baltija’s fuel station network in Lithuania; exact incorporation date not verified here)
Brand: Viada (fuel stations and convenience stores across Lithuania)

Legal Information

Įmonės kodas (company registration code): Not available in this profile (verify via Registrų centras or Rekvizitai.lt).
PVM kodas (VAT code): Not available in this profile (verify via VMI or Registrų centras).
Official website: https://viada.lt
Official email address: Not publicly confirmed here. A general contact form is typically available on the official website; a generic inbox (e.g., info@viada.lt) may exist but must be verified directly with the company.
Registered office address: Not available in this profile (consult Registrų centras/JAR).
Main phone number: Not available in this profile (consult official website/company directory).

Business Operations

Main products/services:
- Retail sale of fuels: gasoline (95/98), diesel, autogas (LPG), specialty fuels (e.g., AdBlue) where available.
- Convenience retail: on-site stores offering food, beverages, essentials; in many sites, branded café/food service concepts.
- Automotive services: carwash (at selected stations), tire/fluids, air and water services; selected locations may offer trailer LPG refilling and other ancillary services.
- Digital/loyalty programs: Viada-branded loyalty offerings and mobile/digital engagement (details subject to change; confirm via official channels).

Business model: National fuel-station operator with a mixed portfolio of owned and leased sites; typical downstream retail value chain including fuel procurement, logistics, station operations, and convenience retail. The company competes on network coverage, location convenience, pricing, loyalty, and in-store offer.

Market position: Generally recognized among the leading fuel retail networks in Lithuania alongside Circle K, Neste, ORLEN Lietuva-operated stations and other regional players. Exact market share is not publicly confirmed here.

History

Founding and rebranding: UAB Viada LT emerged in the Lithuanian market in the mid-2010s, closely associated with the transition of the LUKOIL Baltija retail network in Lithuania to new ownership/branding. Around 2016–2017, Lithuanian media reported that LUKOIL-branded stations in Lithuania were being rebranded, and the VIADA name became prominent nationwide.
Key milestones (indicative):
- 2016–2017: Organizational setup and brand rollout; transition from legacy branding to Viada across the network.
- 2018–2020: Continued modernization of sites, expansion/refurbishment of convenience store formats, loyalty program enhancements.
- 2021–2024: Ongoing network optimization, selective additions of services (e.g., AdBlue, carwash); market adaptation to fuel price volatility, regulatory changes, and consumer trends. Specific project details vary by location and are best confirmed via the official website and media reports.

Financial Information

Revenue: UAB Viada LT is a private limited company (UAB). Detailed audited revenue figures are typically available through official filings or paid business databases. Public directories sometimes publish historical revenue ranges; however, precise recent-year figures could not be verified in this profile.
Funding rounds: Not publicly disclosed (typical for private UABs unless reported in the media).
Ownership structure: Private Lithuanian company structure; exact shareholders not listed here. Verify via the Register of Legal Entities (Juridinių asmenų registras, JAR) maintained by Registrų centras.

Leadership and Management

Key executives (vadovai): Not publicly available in this profile. Lithuanian corporate filings usually indicate the General Manager (Generalinis direktorius) and, where applicable, the board (valdyba). Please consult Registrų centras/JAR or the company’s official disclosures for the current list of executives with full names and positions.
Board members: Not publicly available in this profile (verify via Registrų centras/JAR).

Office Locations

Registered office (buveinė): Not available in this profile; must be obtained from Registrų centras/JAR.
Other offices/regional hubs: Not publicly compiled here.
Fuel station network: Viada operates a nationwide network of petrol stations across Lithuania. Each station’s address and contact phone (where applicable) are typically listed in the “Stations” or “Find Us” section of the official website. A complete list of all station addresses and phone numbers could not be included here and should be sourced directly from https://viada.lt.

Market Position

Competitors: Circle K, Neste, ORLEN-operated retail network in Lithuania, Baltic Petroleum, Saurida (for LPG and regional presence), and various independent/local operators.
Market share: Not publicly verified in this profile; analysts generally place Viada among the top fuel retailers by station count and footprint.
Competitive advantages: Nationwide coverage; established brand recognition following rebranding; integrated convenience retail and loyalty propositions; local-market familiarity and operational experience in Lithuania.

Recent Developments

Network and service updates: Lithuanian media and company communications in the late 2010s and early 2020s have covered station refurbishments, brand enhancements, and loyalty program updates. Some stations added services such as AdBlue and carwash; selected sites may pilot new offerings in line with market trends.
Strategic themes (indicative): Continued modernization of the retail network, convenience retail improvements, digital engagement, and selective sustainability initiatives (details vary and should be confirmed from official announcements).
Note: Specific press releases, partnerships, or expansions after 2023–2024 were not verifiable in this environment; consult the official website and Lithuanian business media (Verslo žinios, Delfi, 15min) for the latest developments.

Contact Information

Website: https://viada.lt
General inquiries email: Not confirmed here (use the website contact form or verify official email from the site).
Main phone: Not available in this profile (verify via the official site).
Postal/registered address: Not available in this profile (consult Registrų centras/JAR).

Sources and References

Primary:
- Official website: https://viada.lt
- State Enterprise Centre of Registers (Registrų centras) — Register of Legal Entities (JAR): https://www.registrucentras.lt/jar/
- State Tax Inspectorate (VMI) for VAT payer status: https://www.vmi.lt

Business directories:
- Rekvizitai.lt (company profiles and public directory data): Search for “UAB Viada LT” on https://rekvizitai.lt or https://rekvizitai.vz.lt (exact profile URL may vary).

Media (context on rebranding and market activity):
- Verslo žinios (vz.lt) — coverage of Lithuanian fuel retail sector.
- 15min.lt and Delfi.lt — articles on LUKOIL brand transition and Viada network developments.
- Other Lithuanian business news portals reporting on fuel retail competition and station network changes.

Data Availability Notice

Because this environment does not permit real-time verification from primary registries or the company’s current disclosures, the following items remain explicitly unverified here and should be obtained from official sources: įmonės kodas, PVM kodas, exact registered office address, official phone number(s), named executives (vadovai) and board members, and the full list of office/station addresses with specific phone numbers.